AI-John
AI video
How to create a smart video campaign using AI? For us, it started with an experiment. AI-John, the virtual brother of founder Seán. A bit wooden at first, but the more he practices, the better he gets.
Innovation
Can AI help with an authentic campaign? Now AI in itself is not authentic. But the question is how you can still use the technology to create content that works. And, if possible, feels good.
Smart campaign
By creating a campaign in a smart way, you can adjust it in an infinite number of ways. We create the basis with the creativity and the craftsman's eye of the Koekepeer team. We implement the adjustments later with the help of our AI tools.
Curious how that works? Let's see together what is possible.
The first AI-John video.
The brother of…
- How does it work?
- It all starts with the idea. Then we create the campaign and train the AI tool with video clips from the campaign. The tool can then create new video at a later time with which we adjust the campaign.
- It's still very wooden.
- True, but we've only just started. We too find the first tests wooden, but the results are improving rapidly.
- How do I cut through the noise?
- We believe that the internet will be flooded with AI-generated content in the coming years. That is why we believe in the smart use of AI in combination with human creativity and craftsmanship.
- How much does it cost?
- In principle, making video with an AI tool is cheap. You make an avatar, then the tool can make unlimited videos. But, in the end, it's all about the result. That's why we're fans of a hybrid approach.
Tell me more!
We will contact you to discuss everything. You are not committed to anything yet.