The renewed Evalan
Bits, bytes, micro chips? Or people. IoT is about new insights to make life better. Changing the status quo. That's what Evalan does.
A better perspective.
How do you make technical communication more human?
In order to establish the new brand identity of Evalan, we went in search of what the essence of Evalan is. What is the driving force, the passion of the people who work there? Although Evalan develops smart IoT (Internet of Things) systems, the greatest value for customers lies in the new perspective they get.
That new perspective provides insight to improve the lives of companies and people. From that insight we came up with the new brand proposition “a better perspective”.
Such a new brand proposition naturally requires a manifesto campaign with the people from Evalan.
“IoT IS ABOUT PEOPLE”
“The collaboration with Koekepeer adds a lot to our company. That goes much further than excellent Marketing videos. The road to that, but also afterwards, is strewn with stimulating questions, ideas and creativity with which the Koekepeer team challenges us, makes us enthusiastic and gives us energy.”
– Henk Schwietert, CEO – Evalan
