The Dutch Red Cross
An ode to the undocumented. These are the go-getters. The doers. The dreamers. Those who do the work that Dutch society cannot do without. The cleaners, the builders, the caregivers. Those who have come far from home to work here. Who live in the shadow. Afraid of losing their jobs or being deported.
This is an ode.
For Fairwork and the Red Cross we created a powerful information campaign about labour exploitation of undocumented migrants. Because wherever you come from, if you work you have rights.
“When you work, you have rights. Also when you are undocumented.”
“We are very happy with the collaboration with Koekepeer! Our wish was to create a campaign for people without papers, in close collaboration with the target group. The result, 'Out of the Shadows,' has become a true co-creation. What makes Koekepeer so special is not only their strong visual work, but also the care with which they approach the preliminary phase. Their open, curious approach to the target group and their strategic thinking at campaign level really make the difference.”
– Karin Burgerhout, Project Coordinator 'Out of the Shadows'
